Celebrating World Whisky Day with The Iconic Striding Man
Johannesburg, May 2019: As we approach World Whisky Day happening on the 18th May 2019, Johnnie Walker, the World’s Number 1 Whisky would like to prepare you for the day ahead, so you know precisely what you're talking about when it comes to the drink at hand. Not only will these facts make for impressive dinner conversation, but you will also amaze your work colleagues and every connoisseur with your new found knowledge. Usually addressed as “The Wall Street Wine”, whisky has for many decades been perceived as a “manly” drink, but the world has truly evolved with many females across the globe enjoying the liquid just as much, in many different serves and drinking occasions. The question, however, is…Do you know as much about this category as think you do?
The main differences between types of whisky are down to three things: the grain used; the production process – where the whisky was made; and how long it was matured for.
The origin of whisky began over 1000 year ago when distillation made the migration from mainland Europe into Scotland and Ireland via traveling monks. The Scottish and Irish monasteries, lacking the vineyards and grapes of the continent, turn to fermenting grain mash, resulting in the first distillations of modern whisky.
The spelling of the word also has two variants, whisky “ky” is used when referring to giving life at social gatherings, meetings and Scottish whisky. Whiskey” spelt by the Irish with an “ey” is a Gaelic word which means “water of life”.
At Johnnie Walker, how you drink your Whisky is your personal preference, there are no mandatories! Brand ambassador for Diageo, Reginald Mthembu, says “you should play with a cube of ice in your mouth before taking the first sip, then adding a block or two only into the glass with whisky and have a second sip. If you feel that the whisky is still too bold, add a few drops of water then have a third sip. As a new entrant to whisky or if you are not much of a whisky drinker, add ice and a mixer to your single or double tot and have that as your fourth sip. Between the four sips, one will resonate and then you crescendo from there. Consume it how you like it or want, people have just started experimenting with whisky & it’s even delicious in cocktails”.
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